The sustainable business model of Selekt Beauty stores

Selekt Beauty is committed to doing its utmost to build a more sustainable future.

Selekt Beauty creates optimum conditions in order to continue its high performance while reducing its environmental footprint, by implementing a series of policies.

THESE POLICIES AIM AT:

  • Reducing raw material waste such as paper and plastic,
  • Encouraging their customers to integrate recycling into their daily routine, and
  • Promoting reuse practices.

IMPORTANT POLICIES IMPLEMENTED IN SELEKT BEAUTY STORES

  1. NEW SHOPPING BAG POLICY

Selekt Beauty, in the second half of February 2022, launched a new campaign encouraging its customers to either use reusable bags for their shopping or reuse their old Selekt Beauty bags. The renewed policy provides that Selekt Beauty shopping bags will come with a small nominal fee.

  1. VEGAN OPTIONS

The brand focuses on constantly expanding its portfolio with the addition of clean beauty brands. Selekt Beauty wishes to work with suppliers that share its sustainable practices and are truly committed to creating innovative, top-notch clean beauty products.

During 2021, Selekt Beauty expanded its sustainable portfolio, by increasing the vegan & cruelty-free product options. Currently, the store chain offers dozens of clean beauty products.

All clean beauty brands and products can be easily and quickly identified in stores, as they carry the word “Vegan”. You can also discover them online at Selekt Beauty e-shop in the Vegan section, where all clean beauty products are listed.

  1. ENVIROMENTALLY-FRIENDLY PACKAGING

Most Selekt Beauty product packaging is made of fully recyclable material, with the aim of facilitating the recycling process, as the customer can just toss the packaging in the recycling bin and not think twice.

  1. RECYCLING PROGRAMME

Spreading the message, “Help us build a more sustainable future”, Selekt Beauty has created its own Recycling Programme. This policy encourages customers to bring the empty packaging of the skincare products they bought from Selekt Beauty to any of its stores, so that the brand can recycle them.

  1. RECYCLING BINS

In the context of the implementation of its Recycling Programme, Selekt Beauty has placed recycling bins in all stores, for the daily collection and separation of recyclables from garbage, and their transportation to recycling centers.

  1. ENERGY SAVING TECHNOLOGIES

LED lamps and automated lighting have been installed in all Selekt Beauty stores, covering all lighting needs while saving energy.

  1. ELECTRONIC RECEIPT

Selekt Beauty shares our Group’s actions to reduce the wasteful consumption of raw materials. In a joint effort to reduce paper usage, Selekt Beauty has integrated the electronic receipt into its operation.

  1. INSTALLATION OF DIGITAL SIGNAGE

Another action of our Group to reduce paper waste is related to marketing material. In compliance with the practices of our Group, Selekt Beauty installed digital screens for promoting its brands and offers in-store.

Selekt Beauty is constantly incorporating new sustainable practices into its business model, which align with the brand identity. Thereby it continues to be the ultimate destination for the latest beauty trends, with a reduced environmental footprint.