This channel is critical because of the high number of tourists arriving and departing from the Cyprus Airport.

It is estimated that 2,820,000 and 2,938,000 tourists will visit Cyprus in 2001 and 2002 respectively.

Papaellinas ranks among the first in the sales of cosmetics in Duty Free Shops.  More specifically, Papaellinas distributes 9 among the 20 best selling fragrances in Duty Free Shops.

Papaellinas operates its own bonded warehouse in order to offer maximum customer service by delivering more frequently and eliminating any inefficiencies and damages associated with third party distribution.

Furthermore, Papaellinas employees a team of beauty consultants that promote the products it distributes.  The company is working closely with its principals to offer them continues training.  

The Papaellinas marketing team is greatly involved in the negotiation of shelf space and responsible for the organization and implementation of promotions.